Tuesday, July 31, 2012 at 5:04 PM
Webmaster level: AllStructured data is becoming an increasingly important part of the web ecosystem. Google makes use of structured data in a number of ways including rich snippets which allow websites to highlight specific types of content in search results. Websites participate by marking up their content using industry-standard formats and schemas.
To provide webmasters with greater visibility into the structured data that Google knows about for their website, we’re introducing today a new feature in Webmaster Tools - the Structured Data Dashboard. The Structured Data Dashboard has three views: site, item type and page-level.
Site-level view
At the top level, the Structured Data Dashboard, which is under Optimization, aggregates this data (by root item type and vocabulary schema). Root item type means an item that is not an attribute of another on the same page. For example, the site below has about 2 million Schema.Org annotations for Books (“http://schema.org/Book”)
Itemtype-level view
It also provides per-page details for each item type, as seen below:
Google parses and stores a fixed number of pages for each site and item type. They are stored in decreasing order by the time in which they were crawled. We also keep all their structured data markup. For certain item types we also provide specialized preview columns as seen in this example below (e.g. “Name” is specific to schema.org Product).
The default sort order is such that it would facilitate inspection of the most recently added Structured Data.
Page-level view
Last but not least, we have a details page showing all attributes of every item type on the given page (as well as a link to the Rich Snippet testing tool for the page in question).
Webmasters can use the Structured Data Dashboard to verify that Google is picking up new markup, as well as to detect problems with existing markup, for example monitor potential changes in instance counts during site redesigns.
30 comments:
This is great, so much faster than checking each page for schema markup!
its awesome. thanx for the news.
Good one. For my blog (www.parkandroid.com), webmaster tool shows (mobile/software application) rich snippets for my posts. but snippets not showing on SERP. Why?
Very good and informative feature! One strange thing is that we marked up our site almost a year ago. Now dashbord shows that Google knows 5000 marked up pages on our site, but I haven't found any of those showing structured data on search result. Maybe somebody could explain what's the problem here?
Awesome feature in Webmaster Tools( Structured Data )Good one for all.
Structured Data Dashboard Display schema data, this feature is very useful to big Website/Portal.
Thanks for another one useful feature! It really saves time for checking pages in comparison with Rich Snippets Testing Tool.
Structured Data Dashboard will give webmasters to understand how their websites are snipped. A great features for webmasters by Google
Just wonderful! So excited to dive right in and explore this new webmaster feature!
Thank you so much for adding this feature. It is great to be able to confirm that our microformats are working as expected.
Congrats! This is very useful!!!
I am the founder of OpenDomain - we let open source groups use domains for Free. Some of the domains we have given include Oscon.com, Drupal.com, Ecmascript.org and we recently gave SCHEMA.org to google. However, they still have not linked to our website as they agreed. Please fix this.
nice :).
@Ric Johnson ... please drop me a mail, danbri@google.com re OpenDomain and we'll get things sorted out. Thanks!
"Google makes use of structured data in a number of ways including rich snippets which allow websites to highlight specific types of content in search results."
We currently publish a number of sites that use the JobPosting schema markup, which Google doesn't (yet) use to generate rich snippets. I'd be interested in learning about some of the other ways you make use of structured data -- the kinds of structured data we provide, for example.
Looks great but still need time to understand it. I'll be back for more review for this new feature. Keep up the good work.
Well, this is something worth looking-on. And I hope Google will provide more information about this. And please make use of layman's terms in making documentation. Not all readers are geeks to understand technical terms. But really this is very interesting development!
Can you please update the examples in Google Rich Snippets documentation to use Schema.org?
Many developers just straight to the examples and end up using legacy formats.
Additionally, there is at times confusion as to whether we should be using one attribute or another which perform similar functions. We can test using the Rich Snippets testing tool, but having actual official examples using Schema.org would be very helpful!
thanks for sharing
I agree with Ian in updating the Google Rich Snippets documentation. Some of the examples are still using the data-vocabulary instead of schema.org. data-vocabulary is using some itemprop that schema.org is not supporting... Please... the better the documentation the better the implementation and use of markups. Thanks
Another great addition - webmaster tools keeps getting more and more useful.
Just a shame that the structured data elements can trigger HTML validation errors, but they add value to the page without much development overhead.
So, now one can track everything as a part of rich snippets, its types, schemas, items for all pages of a site if it contains. As a site owner, this is phenomenal information and I never forget to look at. For ecommerce website containing tons of pages, one can easily track the page that contains rich snippets but have any issue with it.
Google Webmaster documentation is outdated. Schema.org documentation is incomplete, and sometimes wrong. (look at markup for breadcrumbs and hotel)
Nice explanation. I was wondering why I got 14 hcard in Bohol Tours and Packages Website til I found this page.
Hi,
If I test example of breadcrumbs on schema.org, it does NOT work on Google test tool ! No breadcrumb appears. What is the problem ? A problem of syntax or of testing tool ?
My webpage dropped off the face of Google after installing Schema markup and it has never returned. It was on page 1 Google and the day after installing Schema, it did not appear in the first 50 pages.
BE WARNED!!
@maureen55 Do you mind sharing the URL for people to check? Structured/semantic data is intended to help crawlers understand your content so my guess is, unless your content was misinterpreted to your benefit (SEO/traffic) it sounds like you've done something wrong. Have you verified the data in the Rich Snippets Tool?
Hey Google, any chance you could change the markup of your blog to actually use structured, semantic markup? I think rich snippets are a great idea and I have implemented them in my own blog, but it would be great to have something to compare against to see what more I could do.
yeah i know but i still confuse
thanks for sharing information on Structured data .. Nice post...
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