Google Webmaster Central Blog - Official news on crawling and indexing sites for the Google index

Flash support in Instant Previews

Friday, May 06, 2011 at 6:00 AM

Webmaster level: All

With Instant Previews, users can see a snapshot of a search result before clicking on it. We’ve made a number of improvements to the feature since its introduction last November, and if you own a site, one of the most relevant changes for you is that Instant Previews now supports Flash.



An Instant Preview with rich content rendered


In most cases, when the preview for a page is generated through our regular crawl, we will now render a snapshot of any Flash components on the page. This will replace the "puzzle piece" icon that previously appeared to indicate Flash components, and should improve the accuracy of the previews.

However, for pages that are fetched on demand by the "Google Web Preview" user-agent, we will generate a preview without Flash in order to minimize latency. In these cases the preview will appear as if the page were visited by someone using a browser without Flash enabled, and "Install Flash" messages may appear in the preview, depending on how your website handles users without Flash.

To improve your previews for these on-demand renders, here are some guidelines for using Flash on your site:
  • Make sure that your site has a reasonable, seamless experience for visitors without Flash. This may involve creating HTML-only equivalents for your Flash-based content that will automatically be shown to visitors who can't view Flash. Providing a good experience for this case will improve your preview and make your visitors happier.

  • If Flash components are rendering but appear as loading screens instead of actual content, try reducing the loading time for the component. This makes it more likely we'll render it properly.

  • If you have Flash videos on your site, consider submitting a Video Sitemap which helps us to generate thumbnails for your videos in Instant Previews.

  • If most of the page is rendering properly but you still see puzzle pieces appearing for some smaller components, these may be fixed in future crawls of your page.
If you have additional questions, please feel free to post them in our Webmaster Help Forum.

As always, we'll keep you updated as we continue to make improvements to Instant Previews.

The comments you read here belong only to the person who posted them. We do, however, reserve the right to remove off-topic comments.

28 comments:

Beben Koben said...

WOW...feature anymore...
ck ck ck \m/

Deen said...

lol, that dude totally cracks me up man. WOw.

www.anon-toolz.at.tc

mindy said...

I live in sun valley Idaho. Our mailing addresses are P.O. Boxes and we dont get mail at our street address. how are we suppose to validate our business since you will not accept po boxed now? I have been suppended and cant verify my business. www.silverfoxcatering.com

Autocrat said...

November is when it went Live in teh mainstream WebSearch.
Google had it being tested Before that ... and either Failed to notice that Flash was Not rendered,
or opted to not worry about it (despite the % of sites that use various Flash components).

6 Months (give or take some weeks).

That's 6 Months were some sites may have received less traffic/hits if people were put off by the poor appearance of their previews,
with No Option to opt out.

Worse - even those that provided the prescribed Alternate content (be it alternative content under/behind the Flash, or on a separate page) suffered the same.

6 Months - after how long testing?

Good job G.

Amwajsat said...

good effort
thanks alot

John_Betong said...

http://johns-jokes.com/

What does "roboted" mean?

Five Intsant Preview results reported and not one result from a Google search?

kupa7824 said...

great feature

a-kleinschmidt said...

Hmm... explicitly allowing Googlebot access to images and JS, but now getting "Fetch Failure" for every single component. I can only open the door, but you need to grab what you need yourself.

Canuckbid / Globegenius said...

Why is it when some thing is working fine, (internet) some one has to mess with it and screw it all up? Panda report. Hours and hours of getting my sites coded properly and then the traffic drops off after slowly increasing. Pretty frustrating for some one like me that learns their IT on their own time.

Wing said...

I have a problem with displaying previews of my site in google webmaster tools.
The tool show what It have fetching error. Also I tested urls with "fetch like googlebot" and result was OK.
Does anybody knows what is the reason for errors?
The site/page: http://dragons-land.com/

MODI said...

Is it advisable to restrict bots from crawling CSS file. I have added CSS file in robot.txt but the pages are loading without css for bot and layout is disturbing.
http://esursangeet.appspot.com/esursangeet-play-download-bollywood-song-home

Please suggest.

powdermaniac.de said...

the same:
preview: fetch error
fetch like google bot: ok
????

Atul Kumar said...

Hi
For my site, the pages are loading without CSS and the layout is completely disturbed. Please suggest if any problems that I have to correct at my end.
www.oceanofweb.com

Thanks A Lot'
ATUL

fstructuresg said...

Hello,
real life Instant Previews (in google results) look great- just like a real site.
But when testing them in webmasters tools- "errors fetching resources" show up.

Also a "Preview Unavailable. Our render server failed to render your page. Please try again in a couple of minutes." shows up from time to time.

Don't know if you are aware of this problem, but I think you may want to fix that :)

P.S. thanks for your service anyway!

Josef said...

Works wrong in webmaster tools because of "?1302808814" after each item. It is error I thing.

Počet chyb při načítání zdrojů: 31.Zdroj Podrobnosti
http://www.testmir.cz/stylesheets/jquery.qtip.min.css?1301442194 Načtení selhalo
http://www.testmir.cz/stylesheets/landing.css?1303161469 Načtení selhalo
http://www.testmir.cz/stylesheets/layout.css?1305810901 Načtení selhalo
http://www.testmir.cz/stylesheets/main.css?1305534301 Načtení selhalo
http://www.testmir.cz/stylesheets/newy.css?1301586601 Načtení selhalo
http://www.testmir.cz/stylesheets/opinions.css?1301586601 Načtení selhalo
http://www.testmir.cz/stylesheets/scaffold.css?1301442194 Načtení selhalo
http://www.testmir.cz/stylesheets/table.css?1301442194 Načtení selhalo
http://www.testmir.cz/stylesheets/text.css?1305643837 Načtení selhalo
http://www.testmir.cz/stylesheets/wish_list.css?1305231123 Načtení selhalo
http://www.testmir.cz/javascripts/jquery.min.js?1302779105 Načtení selhalo
http://www.testmir.cz/javascripts/rails.js?1301442194 Načtení selhalo
http://www.testmir.cz/javascripts/application.js?1306603501 Načtení selhalo
http://www.testmir.cz/javascripts/jquery-ui.custom.min.js?1305231123 Načtení selhalo
http://www.testmir.cz/javascripts/jquery.ui.datepicker-cs.js?1305231123 Načtení selhalo
http://www.testmir.cz/javascripts/jquery.fileupload.js?1302779105 Načtení selhalo
http://www.testmir.cz/javascripts/jquery.fileupload-ui.js?1302779105 Načtení selhalo
http://www.testmir.cz/javascripts/fancyzoom.min.js?1302779105 Načtení selhalo
http://www.testmir.cz/javascripts/jquery.validate.min.js?1305231123 Načtení selhalo
http://www.testmir.cz/javascripts/jquery.validate.messages_cs.js?1305231123 Načtení selhalo
http://www.google-analytics.com/ga.js Načtení selhalo
http://www.testmir.cz/javascripts/qtip2/jquery.qtip.min.js?1301442181 Načtení selhalo
http://www.testmir.cz/images/betav.png?1305231123 Načtení selhalo
http://www.testmir.cz/images/headbg.png Načtení selhalo
http://www.testmir.cz/images/bookmarks/rss.jpg?1301442170 Načtení selhalo
http://www.testmir.cz/images/bookmarks/facebook.jpg?1301442170 Načtení selhalo
http://www.testmir.cz/images/bookmarks/linkuj.png?1301442170 Načtení selhalo
http://www.testmir.cz/images/hp_nav/walk_content.png?1302808814 Načtení selhalo
http://www.testmir.cz/images/hp_nav/faq.png?1302808814 Načtení selhalo
http://www.testmir.cz/images/hp_nav/engage_in.png?1305736502 Načtení selhalo
http://toplist.cz/count.asp?id=1192687&logo=s Načtení selhalo

a-kleinschmidt said...

I would appreciate if someone from Google would eventually make a statement about the fetch errors. It's obviously a problem at Google's end, but it's making webmaster's nervous.

However, if Google believes that the problem is at the webmaster's end, then please tell us what causes the problem and how to fix it.

a-kleinschmidt said...
This comment has been removed by the author.
Y@RGIC said...

thanks

Marinda Jaya said...

please help me how to cope with errors fetching resources.

Just Me said...

Great Features ...

KISONI said...

In Instant Previews I am getting site section ok but instant preview section without ads.

Also showing 54 error fetching resources.As roboted and some fetch failure.

How to fix these problems.

Gina said...

Does that mean that flash objects won't suffer the impact of Google Panda? and is alternative text tolerated ?

Thanks a lot for your answers

SREEJITH P said...

how can i remove duplicate pages physicskera.blogspt.com
and physicskera.blogspt.com?m=0
from search result

השוואת מחירים said...

hi,
for some reason while i'm trying to load preview image i get around 80 errors of google fails to load images from the site (although when i click them they works fine)

ZeZe said...

it is confusing lol

Editör said...

thanks

service-express said...

If I errors due to photos
How can I fix it?

Dakwah Syariah said...

I really like the technology preview on the search results, so we can know its Web page before it clicked. thank you for the explanation.