Survey says...

Friday, May 01, 2009 at 12:00 PM

Webmaster Level: All

Many thanks to the more than 1,600 people who filled out our survey in February. You gave us your feedback on the Webmaster Central Blog, Google Webmaster Tools, the Webmaster Help Forum, and our Webmaster Central videos on YouTube.

You told us what you like and want to see more of:

• Webmaster Central gives users insight into Google: "[I like] being able to access, communicate, and see how my sites relate to Google."
• Webmaster Central provides high quality information: "What I have enjoyed most of all, is reading Google's guidelines for webmasters, which is on-point with what I have been telling customers about SEO."
• Webmaster Central collects several useful tools in one place: "It's an innovative central hub for all the tools supported and provided by the industry leader Google, for free."

We also learned about what you don't like and where we could be doing better. Our top finding is that beginner webmasters (about 20% of the survey respondents) are less satisfied than intermediate or advanced webmasters with Webmaster Central. Open-ended comments suggested that new webmasters want basic, less technical information from us. A common feedback that we received: "Many users like myself are not of the hi-tech, IT-savvy variety and prefer simplicity, whether we create a website for information or to generate revenue." Based on your responses, we've planned some new resources like a series of how-to videos especially for new webmasters (coming soon to YouTube).

We take your feedback seriously and will continue improving Webmaster Central and our other webmaster sites. Again, thanks for your participation in the survey. We want Webmaster Central to continue being a useful resource for you.

Written by Carolyn Wei, User Experience Researcher