Monday, January 12, 2009 at 1:13 PM
One of the things I'm thinking about in 2009 is how Google can be even more transparent and communicate more. That led me to a personal goal for 2009: if I give a substantial conference presentation (not just a question and answer session), I'd like to digitize the talk so that people who couldn't attend the conference can still watch the presentation.
In that spirit, here's a belated holiday present. In November 2008 I spoke on a panel about "Preventing Virtual Blight" at the Web 2.0 Summit in San Francisco. A few weeks later I ended up recreating the talk at the Googleplex and we recorded the video. In fact, this is a "director's cut" because I could take a little more time for the presentation. Here's the video of the presentation:
And if you'd like to follow along at home, I'll include the actual presentation as well:
You can also access the presentation directly. By the way thanks to Wysz for recording this not just on a shoestring budget but for free. I think we've got another video ready to go pretty soon, too.
In that spirit, here's a belated holiday present. In November 2008 I spoke on a panel about "Preventing Virtual Blight" at the Web 2.0 Summit in San Francisco. A few weeks later I ended up recreating the talk at the Googleplex and we recorded the video. In fact, this is a "director's cut" because I could take a little more time for the presentation. Here's the video of the presentation:
And if you'd like to follow along at home, I'll include the actual presentation as well:
You can also access the presentation directly. By the way thanks to Wysz for recording this not just on a shoestring budget but for free. I think we've got another video ready to go pretty soon, too.


19 comments:
Why is that every video made by Google staff is always published on YouTube instead of Google Video?
TiriPon,
Google bought YouTube. Google Video is being phased out from what I can tell.
Well the fact that they bought YouTube is not enough a good reason get rid of Google Video which I still find much better. Why not encourage people to switch by giving the example and use Google Video.
Thanks Matt. That's really nice.
Definitely some interesting stuff in that presentation that hadn't occurred to me. It's nice to see someone hammering the 'patch your CMS' angle, because that's definitely one of the biggest weak spots on the web these days.
With the level of new Internet users coming online daily, there should be a large enough market for them both to shrive.
I plan to set one up asap for
http://www.Affiliate-Secret-Weapons.com/
Good to see that Google admit's it needs to be more transparent.
Thanks Matt the information is really useful
Very useful presentation - thanks a lot.
If you want ideas on how Google can be usefully more transparent then how about providing more information in Webmasters e.g. percentage of external links coming from one domain; penalty warnings etc. You guys could do *so* much more to treat us poor white-hat Site Owners better.
I'd be very happy to discuss this with you.
Grahame
Being "prickly" early is sound advice.
Work just did a $1000 USD of refunds to misused credit cards.
We did stamp on these abusers early, but clearly not hard enough. When they switched to using stolen credit cards they were still using our service.
However our service does aim to remove as many barriers as possible. Because we aim to provide web services to anyone no matter what their level of computer literacy. So there is a tension in that area.
Amongst those who have helped, the 419eaters have been helpful, although we don't endorse what they do.
Thanks Matt. I really enjoy all of the information that you share about SEO, marketing, and security. This was a great video. Thank you for taking the time to present it again. One point that I like to make in my talks when I remark about updating software is that software shops do not patch software for fun. They are patching it for the users. They are fixing bugs, stability issues, or security issues. Basically, if they are going to the trouble of presenting you with something better, why not switch. I found this appears to resonate with people.
For what it is worth, I was busy using Google to try and find the website of the developer that you were not giving the name of in the background while you were speaking. I only had his first name when you put code up on the screen that had his last. His first name is highlighted in the google search result description and not blacked out. His domain name, including his last name is in the sample code. Not sure if that was intentional (or if it was just something you could get away with until someone commented on it).
I was trying to analyze the site of a competitor of someone that I was helping with SEO. When I looked at their source code they had ~200 drug related links hidden on the page. Oops.
Thanks again,
Jacob
TheJacobTaylor blog
Simon, one thing that might help you is to make sure you have enough details in your credit card validation. I have seen sites that did not get used for validating stolen credit cards. It is probably better to have a slight problem taking some people's credit cards than having lots of stolen card charges go through that have to be reversed. From the validation engines that I have looked at though, it appeared that US addresses where the best supported.
Jacob
Thanks Jacob but it is not my call.
For some client sites we are using 3-D secure, so we know about the technologies, although the abused site has in-house protection mechanisms only. The problem is not so much that these don't work, as they weren't started early enough.
Thanks Matt, for share information about SEO and security. I really enjoy this video.
I welcome your opinion on digitize the talk for online people.
Great job! I had to listen to it twice to ensure I got it all. Sorry to say, you kept saying don't go there and....I had to. I am putting the Google Alerts on my site today. Thanks.
This was really helpful. Thanks. But how can I figure out whether someone can buy a similar domain or how can someone hack my site. (Sorry, I am not a techie).
Thanks Matt, for share information about SEO and security. I really enjoy this video.
dlilalquds
Thanks Matt. just today I read your post. Really very helpful.
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